ROAS Evolution Report Overview
The ROAS evolution report allows for filtering by day, week, or month to analyze key metrics such as turnover, conversion rate, and conversions. Additional filters like ROAS can also be applied.
Users can filter by medium, sources, and campaigns to see when they generated the most entrances, page views, conversions, micro-conversions, conversion rate, revenue, or ROAS. These filters can also compare data across different periods.
Additionally, the report can filter by country to track traffic evolution on a daily, weekly, or monthly basis. This makes it easy to analyze, for example, the number of entrances generated by SEO traffic each month.