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How to track Micro-conversions: Add to cart, newsletter subscription, PDF download, button clicks,…

You’d probably like to track micro-conversions like:

  • Add to cart
  • Newsletter subscription
  • PDF Downloads
  • Clicks on a certain button.

This is how you setup your conversions and micro-conversions:

  1. Go to your Pixels page:


2. Mark as «micro-conversion» and name this micro-conversion by filling in the field «conversion_type» field.

3. Add the javascript code on the page where you want to count the micro-conversion: For example, on the thank, you page after a subscription is done; or you can «insert» our micro-conversion javascript when a certain button is clicked.

Note: If you need to track clicks on buttons, follow these instructions.

The micro-conversion pixel is always the same, you can create as many micro-conversions tags as you need; you just need to change the field: «label»

Updated on julio 21, 2022

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