Introduction
The API Seal Metrics is a powerful analytics and reporting interface that provides access to comprehensive marketing and sales data for your business. This API allows you to programmatically access your metrics data, enabling seamless integration with your existing systems, custom dashboards, and automated reporting workflows.
Overview
API Seal Metrics provides detailed insights into your marketing performance, customer acquisition, conversion rates, and return on advertising spend (ROAS). The API is designed to help businesses make data-driven decisions by offering granular access to metrics across different marketing channels, campaigns, and time periods.
Key Features
- Comprehensive Marketing Data: Access detailed information about your marketing channels, campaigns, and their performance.
- Conversion Tracking: Monitor conversions and microconversions to understand your customer journey.
- ROAS Analysis: Track return on advertising spend to optimize your marketing budget allocation.
- Funnel Visualization: Analyze your sales funnel to identify bottlenecks and opportunities for improvement.
- Segmentation: Filter data by country, UTM parameters, date ranges, and more for targeted analysis.
- Pagination Support: Efficiently retrieve large datasets with built-in pagination capabilities.
Use Cases
- Integrate marketing performance data into your business intelligence tools
- Create custom dashboards for real-time monitoring of key metrics
- Automate reporting processes for regular stakeholder updates
- Perform advanced analytics by combining API data with other business metrics
- Track campaign performance across multiple channels in a centralized system
- Monitor conversion rates and customer journey touchpoints
API Version
This documentation covers version 1.0 of the API Seal Metrics. The API uses RESTful principles and returns data in JSON format, making it compatible with virtually any programming language or framework.
Base URL
All API endpoints are accessible via the following base URL:
```
```
Authentication
API Seal Metrics uses Bearer token authentication to secure access to your data. You'll need to obtain an authentication token through the login endpoint before requesting other endpoints. This token must be included in the Authorization header of all subsequent requests.
Response Format
All API responses are returned in JSON format with a consistent structure:
```json
{
"status": "ok",
"data": [
// Array of result objects
]
}
```
In the following sections, we'll provide detailed information about authentication, available endpoints, request parameters, and implementation examples to help you successfully integrate with the API Seal Metrics platform.