• How to track Google Ads Campaigns

    SEAL reads the utms located in your URLs, Adding these URL templates in your Google Ads Campaigns, SEAL will be able to track Campaigns, Terms or placement, or productids from Google Adwords. Google Search & Display (GDN):{lpurl}?utm_medium=cpc&utm_medium=cpc&utm_source=google&utm_campaign={Campaignid}&utm_term={ifsearch:{keyword}_{matchtype}}{ifcontent:{placement}}  Google Shooping:{lpurl}?utm_medium=cpc&utm_medium=cpc&utm_source=google&utm_campaign={Campaignid}&utm_term={_term}And add this custom parameter: {_term} = Gshopping-{product_partition_id} DSA Campaigns:{lpurl}?utm_medium=cpc&utm_medium=cpc&utm_source=google&utm_campaign={Campaignid}&utm_term={targetid} Only Display Campaigns:{lpurl}?utm_medium=cpc&utm_medium=cpc&utm_medium=cpc&utm_source=google&utm_campaign={Campaignid}&utm_term={placement}

  • API Connection

    You’ll find all the information how to connect SEAL Metrics data via API with your data management platform SEAL Metrics API Documentation

  • SEAL metrics Philosophy

    First of all we are a Privacy-first company, then an analytics company. Before working on any kind of information or report, we ask if this information is really privacy-first, if we are keeping the privacy of users safe. When we’re sure, then we start to develop. As easy as being…

  • How SEAL works

    Cookies: SEAL metrics doesn’t work with cookies, neither 3rd nor 1st party cookies. Digital fingerprinting, Userid, and any kind of technology that allows to track individually: SEAL Metrics, as ePrivacy Regulation says, doesn’t work with any kind of technology that can track individual users, even if the data is hashed,…